The tourism industry in Tanzania has experienced an extraordinary growth over the years. The success of our tourism industry is hardly surprising. Few destinations worldwide can compete with what Tanzania has to offer. But tourism is a very competitive industry: destinations rise and decline. The tourism hot spots of the 1950s were entirely forgotten by the 1960s. The top destinations of the late 1970s had fallen into oblivion by the end of the 1990s. Some destinations that enjoyed some considerable success at the beginning of the new millennium had already been supplanted by the beginning of the 2010s. It is in this context that Tanzania’s tourism industry has to be shaped in a manner that can withstand such a cyclic eventuality. “Making Tourism Work for Tanzania” is a book that offers recommendations that could help the industry not only grow sustainable but also become beneficial to all Tanzanians.
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